Kia EV3 Launches at $36,995 in Canada, Toyota Highlander Goes All-Electric for 2027, and Ferrari’s 1,036-HP Sedan Sparks Debate

Canada’s EV market heats up as Kia debuts the budget-friendly EV3 crossover at $36,995, Toyota commits to an all-electric Highlander for 2027, and Ferrari’s 1,036-horsepower sedan divides opinions.
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There’s something for just about every electric car shopper in Canada this week, as automakers roll out bold new EVs — from budget crossovers to luxury performance sedans. The big headline for many families: Kia’s new EV3 crossover is officially on sale with a starting price of just $36,995. That’s a price point that’s sure to grab attention, especially for Canadians looking to make the jump to electric without breaking the bank.

The EV3 isn’t just about affordability. Kia offers customers a choice between two battery sizes, front-wheel or all-wheel drive, and no fewer than six trim levels. It’s a level of flexibility that’s rare in the small EV crossover segment, and could help more drivers find a model that fits both their needs and their budget.

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Highlander Goes All-Electric

Meanwhile, Toyota’s making headlines of its own: the 2027 Highlander will be available exclusively as an all-electric SUV. That’s a major shift for one of Canada’s most popular family vehicles, and a clear signal that even mainstream automakers are all-in on the EV revolution.

Performance and Controversy at Ferrari

On the high-performance end of the spectrum, Ferrari has unveiled a sedan that’s anything but subtle. Powered by a quad-motor all-wheel drive system, this new model boasts a staggering 1,036 horsepower and rockets from zero to 100 km/h in just 2.5 seconds. But not everyone is applauding. Italian transport minister Matteo Salvini quipped that it “looks like anything but a car from the prancing horse,” and even wondered aloud what Enzo Ferrari himself would think of such a radical departure.

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As more Canadians weigh the shift to electric, questions about ownership costs are sparking lively discussions online. Many drivers now find electric cars make more financial sense than their gas counterparts, especially as prices like the EV3’s become more common. Charging is another hot topic: one homeowner claimed they hadn’t used the grid for eight months, thanks to a $3,000 DIY solar panel setup that turned their house into a personal “gas station.”

With affordable models like the EV3, legacy brands like Toyota going all-electric, and even Ferrari pushing the performance envelope, it’s clear the Canadian EV market is entering a new era — and mainstream adoption may be closer than ever.

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